Future Leaders #1

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The first Future Leaders branch of the main roots CRAP Talks tree was held in the intimate basement setting of the modern Qubit offices in Covent Garden. The crowd here heralded not only from the three key clusters of this group across e-commerce, but from a variety of different industries, all curious to know the […]

HOTEL CRAP-IFORNIA

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As we planned CRAP Talks 8, the Brain Trust weren’t aware of the date landing on the semi-final of the World Cup, which it did. Although England fought their way to that stage, luckily, they didn’t play that night! Even so, we still anticipated a reduction in attendee numbers for the France v Belgium match, […]

Please can we stop calling them soft skills

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All the companies I’ve worked at have had some sort of a personal review process, usually an annual or bi-annual review. And though we dread the process, I’m sure most of us can see some value in it. It is a chance to reflect on ourselves and, if we’re (mis)fortunate enough to be managers, our […]

7 Shades Of CRAP

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After multiple failed attempts to be available to attend the CRAP talks, I finally managed to get myself along to CRAP #7. Having met Bhav regularly over my years in the analytics industry at our own meetup, Web Analytics Wednesday, and knowing him to be a regular contributor to the networking sessions, I was keen […]

The Things We Take Away

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Background I often get asked why I started CRAP Talks and I usually fumble out an answer about not finding any conversion optimisation and analytics related events on meetup.com. Although that is partially true, it is in fact much deeper than that. Truth is, not finding a CRO related event was just the catalyst I […]

Why I Deleted The Amazon App

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My Situation At the time of writing, the company I’m working for, had just gone through a merger. As part of this merger the decision was made to move most of the Digital and BI functions abroad with staff having to reapply for positions if they chose to stay. As I work in the latter team, I was directly […]

Download my APP? But we just met

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Download my APP? But we just met Setting the scene Nowadays, most major companies and sites have an app. For the majority of them, the app is a well thought through investment that supports their overall product and plays an important role in their value proposition. Then there are the companies for whom the app is the […]

Agile Analytics or Lean Analytics

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Can analytics be Lean or Agile… or both? Before we begin, let us first understand the differences between Lean and Agile. Most people assume they are the same and hence use the two terms interchangeably. Both are effective principles/mindsets in their own rights but that doesn’t make them the same. A car and a plane […]