Category: conversion rate optimisation

A Love Affair With Experiments

A poem about AB Testing Sometimes we’re normal Symmetrical around Mu But like yin and yang, Positive to negative Sometimes we skew Like a null...

What Is Conversion Rate Optimisation (CRO)

What is Conversion Rate Optimization (CRO) What Is A Conversion? Before we can answer what is conversion rate optimisation? We need to understand what a...