Category: Strategy

Download my APP? But we just met

Download my APP? But we just met Setting the scene Nowadays, most major companies and sites have an app. For the majority of them, the...

Agile Analytics or Lean Analytics

Can analytics be Lean or Agile… or both? Before we begin, let us first understand the differences between Lean and Agile. Most people assume they...

Why abandonment should be your last strategy

The call This post is part aimed at optimisation companies and part at optimisation managers. I recently received a call from a company specialising in site...