7 Shades Of CRAP

After multiple failed attempts to be available to attend the CRAP talks, I finally managed to get myself along to CRAP #7. Having met Bhav...

The Things We Take Away

Background I often get asked why I started CRAP Talks and I usually fumble out an answer about not finding any conversion optimisation and analytics...

Why I Deleted The Amazon App

My Situation At the time of writing, the company I’m working for, had just gone through a merger. As part of this merger the decision was...

Download my APP? But we just met

Download my APP? But we just met Setting the scene Nowadays, most major companies and sites have an app. For the majority of them, the...